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Following a number of disparaging comments from Twitter, regarding Google’s move to use information pulled from Google+ to provide personalised search results, the search engine giant has responded.
Twitter’s general counsel, Alex Macgillivray, commented, by tweeting from his own account, stating the announcement marked a “bad day for the Internet,” going on to add that search was going to be “warped.”
Currently results from social networking sites, such as Facebook and Twitter, don’t appear in Google’s SERP (search engine results page).
Twitter, which has become popular in social media marketing, did previously have an agreement in place with Google – which saw Twitter posts appear in Google searches – but the contract expired in July last year and was not renewed.
A spokesperson for Google responded to Twitter’s comments on the company’s official Google+ account.
The statement read: “We are a bit surprised by Twitter’s comments about Search plus Your World because they chose not to renew their agreement with us last summer, and since then we have observed their “no follow” instructions.”
Danny Sullivan, from Search Engine Land, has since spoken to Google executive chairman, Eric Schmidt, regarding the issue.
Schmidt revealed that Google would be more than willing to talk to social media sites, such as Facebook and Twitter, about including their content in Google’s search results.
News brought to you by ClickThrough – a best practice Internet Marketing Agency.
Personalised search has long been mooted as the future for many search engines; Google is set to become the first to implement such a feature, according to an article published by the Financial Times.
The search engine giant will be taking a new approach that takes the personal and social information featured in a users Google+ profile to create a comprehensive personalised search engine – which will provide results related directly to the things that interest them.
Search Engine Land editor, Danny Sullivan, commented on Google’s new Search plus Your World.
He said: “They could’ve done this for Facebook and Twitter and they didn’t. That will probably make some antitrust people even more anxious over what (Google) is doing.”
This anxiousness has already been reflected in the response of others.
Twitter’s general counsel, Alex Macgillivray, commented in the form of a tweet, stating: “A bad day for the internet. I can imagine the dissension @Google to search being warped this way.”
As well as having an effect on its social media rivals, Google’s new approach could also effect the climate of SEO.
News brought to you by ClickThrough – experts in SEO, PPC, Multilingual Search Marketing and Website Conversion Enhancement services.
Marketing Pilgrim have just announced the launch of the 4th Search Engine Marketing Scholarship and with a deadline of 22nd June, it is time to start writing!
The competition is open to residents of all countries and the prize is a package worth $10,000. All you need do is write an original and engaging How to article about any aspect of internet marketing and search engine optimisation with a minimum word count of 400 words.
Once the best articles are chosen by a panel of esteemed SEO experts, including Danny Sullivan, Rand Fishkin, Jill Whalen, there will be a period of 4 weeks during which each author can promote their article, with the winner being the one that proves most popular. So, not just a challenge in writing, but also in effective internet promotion!
Last year’s winner, Linda Bustos, wrote on “8 stupid things webmasters do to mess up their analytics” and this article gives you a great example of what the judges and the voting audience are looking for.
So, pick up your quill and start writing your entry today!
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