Tag Archives: eu

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The EU Cookie Law: Get A Free White Paper

The new EU Cookie Law came into force on May 26. Now, almost a month later, websites have had chance to digest the legislation and make the proper change to ensure visitors are aware of their site’s cookie policy. ClickThrough Marketing has been asked by several clients about the best practice ways to adhere to…

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EU cookie law could cause chaos

On May 25th, a new EU policy directive is due to be introduced which could chaos for websites, advertisers and consumers. In trying to prevent behaviour tracking (and possible privacy invasion) through cookies, headers and the like, the EU is insisting that ‘explicit consent’ must be gained for any tracking of personal info. What this…

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