Internet Marketing Blog

Read the latest digital marketing insights from ClickThrough. We blog regularly on SEO, PPC, content marketing, web design and conversion optimisation.

ClickThrough Marketing Blog Image

Creating Content Calendars – the Magazine Editor’s View

ClickThrough Marketing’s new blog content manager, Sarah McCay, gives her insight into creating a successful content calendar pulling on her experience working in the magazine sector An experienced B2B magazine editor, I am now navigating a path in digital content, and enjoying the challenge of learning a new take on a traditional profession. Digital content…

ClickThrough Marketing Blog Image

CRO News Roundup: Yahoo’s Apple Watch Analytics, Google’s Hackathon & May’s Best Blogs

The latest conversion and analytics news stories and this month’s most useful blogs – collected by CRO manager Richard Chapman. Yahoo Mobile Developer Suite Now Includes Apple Watch Analytics Yahoo has updated its Mobile Developer Suite to help developers understand how their apps are performing on Apple Watch. Announced earlier this month, the new analytics…

ClickThrough Marketing Blog Image

Integrating Social Media Advertising With Your Organic Social Strategy

Want to integrate paid advertising with your organic social strategy? Not sure where to start? Alison Booth and Amy Dugmore explain… While more and more brands are keen to explore the potential of social media marketing, knowing where to start can be a challenge. Should you invest in paid social media advertising? An organic strategy?…

ClickThrough Marketing Blog Image

The Power of the SEO Headline

Lisa Coghlan explains the importance of headlines from an SEO and user perspective. Read on as she explains how introducing some psychological techniques into your writing can urge users to click. There is an unfathomable amount of content online, which makes it incredibly difficult for yours to stand out. With so much competition out there…

ClickThrough Marketing Blog Image

SEO News Roundup: Bing’s Mobile-Friendly Update is On its Way

Everything search engine optimisation, everything newsworthy – brought to you by Tom Williams. Bing Follows Google’s Lead With its Own Mobile-Friendly Algorithm Remember when Bing started testing its own mobile-friendly labels in search results last month? Unsurprisingly, the Microsoft-owned search engine has taken the inevitable next step and announced its own mobile-friendly update. However, Bing…

Blog Archive

Get in touch - we'd love to hear from you!

Get in touch now to talk to our trusted, Google-qualified digital marketing experts.

Do you have a Brief / RFP you wish to upload?

(2mb size limit)

 I would like to receive your occasional newsletter