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Google Launches Product Listing Ads in Image Search On Mobile

Google is adding Product Listing Ads to its Image Search function on mobile devices in the hope of making purchasing on mobile quick and simple, while also fending off increasing amounts of users heading straight to Amazon. Users have already told Google they want a feature that allows the use of Google Images as a starting point…

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PPC News Roundup: Google To Overhaul AdWords for Multi-Screen World

Rachel Poole and Sarah Kemp share the latest in paid search news and advice, including an AdWords Redesign, Bing Ads testing and changes to Google Shopping. Google Embarks on Year-Long Redesign of AdWords Interface Google will redesign its AdWords software in order to help marketers reach consumers in a multi-screen world. Google has devised a…

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