Social Media Marketing

Read about our latest thoughts, news, opinions and ideas.
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What is like breathing to you?

It started off as a quick explore for blog promotion tactics, travelled through a blog critique and moved into a story about the importance of networking with your peers at events, which led to “What is just like breathing for you?” Which made me stop and think. Internet marketing, after 14 years, is pretty much…

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New ad spaces to look forward to

As the infrastructure globally is improved to permit services such as VOD and IPTV to actually function over your average broadband connection, as well as with mobile connectivity, we will see far more new spaces in the websphere to place our marketing efforts with creatives for the future. However, at present this new marketplace is…

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Combining offline and online marketing

No great surprise that one company, @Naked Pizza, has decided to use offline marketing strategies – in this case, a billboard – to promote their online presence. The surprise is actually how few people are promoting their Twitter profile in the offline world. As with your website address, add it to your stationery, your works…

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