Website Usability

Read about our latest thoughts, news, opinions and ideas.
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Tip of the day – new windows for links

When you post a link on your website that goes to another website, always use an ‘Open in new window’ instruction. This can simply be done by adding the following: target=”_new” to the end of the link URL. So, a link to our main site would look like this: <a href=”” target=”_new”> Clickthrough Marketing website…

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Site search and conversion rates

An interesting new study has been published by ScreenPages showing that whilst only a small percentage of site visitors use site search (around 5% on average), those that do demonstrate conversion rates of on average over 50% higher than those that don’t. The survey covered 39 sites with over 3million visitors. Interestingly, the conversion rates…

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