Baker Krispy Kreme UK is set to launch a new social media marketing campaign aimed at encouraging consumers to purchase a box of a dozen doughnuts to share in the workplace, according to an article published by The Drum. Operated by Addiction, the campaign will take the form of a competition that will run on [...]
British airline, bmi, has launched a new social media marketing campaign on Pinterest, according to an article published by The Drum. Taking the form of a competition, bmi is offering users of the image sharing site the opportunity to win free flights. All users have to do to enter is re-pin up to six images [...]
Italian car manufacturer, Alfa Romeo, has revealed the results of its latest social media marketing campaign, according to an article published by New Media Age. Hosted on the firm’s Facebook page, the campaign has been created to promote the latest car in Alfa’s MiTo range, as well as its ability to provide superior handling in [...]
Whilst Google has spent the last decade taking potshots at all and sundry – from Amazon to Microsoft, from authors and publishers to video content producers, from telecoms to the oil industry – it is perhaps time to wonder whether your business might be next? The Big Money has an interesting slant on Google in…
Marketing Pilgrim have just announced the launch of the 4th Search Engine Marketing Scholarship and with a deadline of 22nd June, it is time to start writing! The competition is open to residents of all countries and the prize is a package worth $10,000. All you need do is write an original and engaging How…
If you are going to experiment, and you need to, then it is interesting to note that the Google ethos of letting their employees experiment with new ideas etc, also includes the sentiment, “Do it, but do it wrong quickly”. (Sadly, I can’t find the quote for this interview as an internet marketer has just…