Tag Archives: Facebook video ads

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Social Media News Roundup: The True Value of Facebook Video Ads

Amy Dugmore brings you the latest social media marketing news. Big stories this week include research into the value of Facebook video and a new expat targeting feature for Facebook advertisers, as well as Twitter, Vine and Tinder newsbits. Nielsen Study: Even Three-Second Video Views Have Value on Facebook We’re all familiar with the 30-second…

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Facebook Set To Launch New Video Metrics

Facebook is set to roll to roll out new video metrics it has confirmed. The social media giant discussed how the new metrics will allow social media marketing professionals to analysis more detailed view counts, audience retention and other new features on its Facebook for business blog. The new metrics will feature in Page Insights […]

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Facebook To Delay Roll Out Of Video Ads

Facebook is postponing the roll out of video ads on its News Feed until an undetermined time later this year it has emerged. The social media giant had originally trialled rollover video advertising on some users’ feeds in December, but has now decided to put the official roll out on hold. Originally trialled during that […]

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