Tag Archives: Google mobile

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SEO News Roundup: Why Pruning Content Is Actually A Valid Process

Tom Williams brings you the latest in search engine optimisation news, including why you should consider ‘pruning’ your content, Google’s decision not to depend on structured data and schema, and a new look for the mobile search results interface. Why Pruning Content Is Actually A Valid Process It appears Google’s Gary Illyes and John Mueller…

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Google’s AMP Pages To Be Rolled Out In February 2016

Originally announced back in October, updates on Google’s Accelerated Mobile Pages (AMP) were released last week, as it was revealed that the platform will be arriving to Google Search from late February 2016. Following its launch in October 2015, AMPs were introduced to a small selection of publishers to test their effectiveness. With positive engagement…

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Google Warns Webmasters Against Using Mobile Redirects

Google has warned that it will now issue manual penalties against webmasters who use sneaky mobile-based redirects. Google confirmed its stance on sneaky redirects back in 2014, with updated guidelines to ensure webmasters were aware of exactly what was seen as bad practice. The guidelines outlined that where mobile site detection occurs and a redirect…

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