Tag Archives: links

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SEO News Roundup: Google Expands Safe Browsing Protection

Tom Williams brings us all the latest search engine optimisation news, including Google’s expanded Safe Browsing service, Google penalties for unnatural links, in-depth articles dropped from SERPs and how to handle a HTTPS site migration, as well as the latest Whiteboard Friday presentation. Google Cracks Down on Deceptive Ads Google announced last week that it…

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Google releases new Disavow Links tool

Google has launched its eagerly anticipated Disavow Links tool. Featured in Google Webmaster Tools, it has been aimed at site owners who’ve encountered problems with unnatural links – or linkspam – directing traffic towards their websites. Since unnatural links are one of the things that Google’s algorithms fight to limit the effect of on search […]

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Unnatural Links and Organic Alternatives

Somehow, the subject of link building still appears to mystify a great deal of so-called SEO and Internet marketing experts. Reading through a variety of online articles and blogs clearly shows that many are still promoting link building in ways that Google is evidently penalising heavily. It can be hard to determine what makes a…

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Quality SEO recognised, spam gets boot in latest Google update

Internet marketing companies and search engine optimisation experts are poring over their websites today, after Google released its latest algorithm changes, designed to weed out “webspam” sites which manipulate search rankings. Google’s latest tweak will punish sites using dirty tactics to trick search spiders – such as keyword stuffing Most reputable SEO companies use “white […]

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Social Media – if onlys

On an average day, you may spend time on Twitter, aggregated news sites, dedicated news sites (eg BBC, CNN, NHK), Facebook, LinkedIn, Google, Digg, delicious etc. What generally happens at the end of the day is you have anywhere up to 100 tabs open that you mean to come back to. But, tomorrow is another…

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Quick fixes for low quality pages post-Panda

Whilst the noise about the Google Panda update (previously called the Farmer update) is beginning to die down, there will still be many websites who should consider the value and quality of all their content and how this may reduce their chances of good listing in the SERPs. The obvious contenders may not be those…

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Quick Check: link anchor text

A nice, quick small task for you to do which will help your website no end. Pick, say, 5 pages of your website which have links on them. It doesn’t matter if they are internal or external links. Now, look at the anchor text for those links. That’s the bit that people can see to…

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