Tag Archives: Search Alliance

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Microsoft and Yahoo unveil the Yahoo Bing Network

Following the formation of their Search Alliance, Microsoft and Yahoo have announced that their joint search marketplace will be known as the Yahoo Bing Network. Both have stated that Internet marketing professionals could potentially reach around 46 million unique US users – that aren’t using rival search engine, Google – on their search engines. According […]

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Yahoo! migration to Microsoft begins in the UK

The long-awaited migration of Yahoo! search marketing accounts into Microsoft’s adCenter is set to begin today, as part of the search alliance originally formed by the two in 2010, according to an article published by New Media Age. Search traffic for Yahoo! will also be powered by Microsoft’s Bing search engine as a result of […]

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