Tag Archives: Social Media

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Facebook testing Sponsored Results feature

Facebook is in the process of testing a new advertising feature, dubbed Sponsored Results. Some users of the social networking site reported seeing adverts produced alongside organic results when conducting searches for specific pages and places. Facebook later confirmed the existence of these sponsored results and revealed that it had been testing the feature since […]

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Managing your social network profiles – blisscontrol

As we all end up with more and more social profiles, it can become increasingly difficult to manage something as simple as changing your profile picture so that all sites are consistent eg if you re-brand. Sometimes, just navigating to the right area of complex settings eg on Facebook can be a bit of a…

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Two-thirds of businesses have no long-term Facebook strategy

Only 33 per cent of businesses have a long-term strategy in place for social media marketing, according to white papers recently released by Facebook. Dubbed ‘Social Media Blueprints’, the documents have been compiled using surveys conducted with business leaders. Just one-third of those surveyed agreed with the statement: “We have a long term strategy for […]

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Burberry becomes trendiest for fashion on Facebook

Status updates from fashion house Burberry were the most “liked” of any fashion brand on Facebook in February. Burberry posted the most popular fashion updates on the social networking site in February, according to figures from Stylophane, overtaking Dior, Converse and Luis Vuitton in the process. The figures show that Burberry made 18 status updates […]

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Yahoo! set to sue Facebook over ad patents

Ailing search company Yahoo! is set to go head-to-head against the world’s most popular social network after filing a lawsuit against Facebook. Yahoo! claims that Facebook has infringed on ten different patents relating to Internet advertising, privacy and data. It filed a complaint at a Californian federal court on Monday (March 12), which demanded that […]

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Twitter rumoured to be working on brand page changes

Rumours are circulating that Twitter is working on e-commerce, contest and sweepstake features for brand pages on the micro-blogging site, according to an article published by Ad Age. Brand pages, which launched in December, have become extremely popular with businesses looking to conduct social media marketing campaigns on the site, despite initial scepticism from some […]

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Facebook Marketing Classroom launched

Facebook has launched a scheme designed to teach marketers about social media marketing on the site, according to an article published by The Drum. Dubbed the Facebook Marketing Classroom, the scheme will provide a digital learning environment complete with educational resources. These resources will include video courses, worksheets covering the intricacies of Facebook-specific features such […]

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