Ecommerce - Tips and TricksTime Warner has announced today that it is introducing a new service which allows users to pay for movie downloads using Facebook Credits.

Each film download will cost 30 FB Credits or $3 and currently the offer is only available to US residents, but undoubtedly this will change as Time Warner see how popular the service is.

Facebook Credits may become a more popular option for purchasing online where the product or brand is a tight fit with Facebook user profiles, or for digital products and apps. However, a percentage of each sale goes to the social networking site so for the majority of businesses, using an e-commerce store within your own domain may be preferable.

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About the author:

A practising internet marketing consultant since 1996, Lindsey Annison helps companies improve their website marketing, online PR and information architecture. Lindsey is also a qualified adult education lecturer and author. As co-founder of the Access to Broadband Campaign, she has been instrumental in the provision of high-speed internet access to rural areas in the UK. Lindsey is also a past winner of's Outstanding Contribution to UK Technology