With thousands of links for every search, the chances of your products being found online are slimmer than a needle in a digital haystack, but with the right expert advice, and the help of professional services, your company can begin targeting new customers right away.

‘Winning Results with Google Ad Words’ is a useful book by Andrew Goodman, who advises on sure-fire strategies for writing successful ads, selecting and grouping specific keywords, increasing conversion rates, and maximizing online sales.

This book is a vital component for any business looking to use PPC marketing to their advantage.  With over 200 million searches per day on Google, ensure your company is on the first pages of those searches, by following the advice given in this comprehensive guide.

News brought to you by ClickThrough – experts in SEO, PPC, Multilingual Search Marketing and Website Conversion Enhancement services.

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ClickThrough is a digital marketing agency, providing search engine optimisation, pay per click management, conversion optimisation, web development and content marketing services.