Content Outreach &
Link Growth

Getting your message out in a crowded marketplace and securing your share of earned online media

Why Choose Us

What makes us great at what we do

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We're Results Driven

We focus on achieving the results that benefit your business the most.

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We Go Above and Beyond

Anything you need for a great marketing campaign, we're here to help you with.

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We're Great Storytellers

Our content is innovative and creative and helps to build the perfect story.

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Why Is Outreach Important?

Content outreach and link growth are a crucial part of a fully integrated marketing strategy and can make a valuable difference to businesses competing online. 

Capturing the attention of the consumer is harder than ever, and creating strong written or visual content is a key part of engaging users at an early stage in the marketing funnel. Outreaching this content offers a way to create a buzz around your brand or product, grabbing the attention of journalists, bloggers and consumers, and increasing your authority with strong, healthy backlinks. This can have a major impact on your organic performance.

We're trusted to deliver by industry-leading brands.

How Content Outreach and Link Growth works

At ClickThrough, our Organic experts offer content outreach and link growth services that help leading brands build relationships and make their content marketing go further. Our tactics include idea generation, producing new creative content, using existing collateral in new ways to build your authority online, and building relationships with publications.

What we do:

Idea Generation

We ideate new content output for your brand to support Organic Search performance. The aim of the content is to increase brand awareness and acquire high-quality backlinks to your company website. These links help to build consumer trust with your brand and improve your domain authority.

Content Creation

Our content team creates quality content based on what they know resonates in the media - whether that's based on trends or business data your brand shares. They also expertly craft new, compelling stories from existing content.

Tailored Outreach

Each piece of content is tailored to fit specific journalists and publications that suit the story, the target audience and the sector your brand sits in to create the maximum impact. 

We've placed our clients in leading publications:

Case Studies We grow your business as if it's our own

Learn more about what we've achieved for our clients.

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171%

Increase in traffic and leads from Content Outreach

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2.6m

Press coverage views for Dormeo

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Payvision

171%

Increase in traffic and leads from Content Outreach

Read More
Payvision

2.6m

Press coverage views for Dormeo

Read More
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What our clients say

"Clickthrough delivered outstanding results on the campaign and helped us to not only achieve but also exceed our objectives. Their approach to press release distribution and link-building enabled us to push our targeted keywords into top-3 and generate valuable MQLs. Aside from performance, I would like to note great communication that ensured the campaign's success."

- Viktor Rovkach, Online Marketer, Payvision

 

Are you looking to grow your business through online channels?

As an agency specialising in performance-focused marketing, we understand the importance of knowing our clients industries and companies inside out, and we work hard to grow your business. We know how to connect your business with the right customers, create the right value proposition, and assist you in making the right decisions.

Want to talk? Book in a call with one of our Digital Marketing experts now.

Work with us

Webinars What we learn, we share

Watch our range of Content Outreach and Link Growth webinars on demand!

How to grow brand awareness with influencer marketing
Available to watch now
How to grow brand awareness with influencer marketing

Jennie teaches us how to effectively approach influencers as part of your marketing strategy. Learn how to integrate influencer marketing within your Content Outreach.

Watch on Demand
What is Digital PR? What you can expect from a Digital PR Strategy
Available to watch now
What is Digital PR? What you can expect from a Digital PR Strategy

Jennie runs through the basics of digital PR and why it’s a great way to compliment your PPC and SEO activity and maximise the impact of all your digital marketing campaigns.

Watch on Demand
How to grow brand awareness with influencer marketing
Available to watch now
How to grow brand awareness with influencer marketing

Jennie teaches us how to effectively approach influencers as part of your marketing strategy. Learn how to integrate influencer marketing within your Content Outreach.

Watch on Demand
What is Digital PR? What you can expect from a Digital PR Strategy
Available to watch now
What is Digital PR? What you can expect from a Digital PR Strategy

Jennie runs through the basics of digital PR and why it’s a great way to compliment your PPC and SEO activity and maximise the impact of all your digital marketing campaigns.

Watch on Demand
View all webinars
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Frequently Asked Questions About Content Outreach and Link Growth

What is Content Outreach and Link Growth?

Content Outreach and Link Growth is a marketing strategy to compliment Organic Search performance through the acquisition of strong, healthy backlinks. Content is produced and outreached to relevant publications and websites within your industry. This can also help to create a buzz and generate sales leads if the content is trend-based.

What are the goals of Content Outreach?
The goal of a Content Outreach strategy is to increase awareness, raise your company profile, increase traffic to your website, bring in new customers, and ultimately help your business grow.
How is Content Outreach measured?

We measure Content Outreach through keyword rankings, referral traffic, share of voice, social media engagement and quality link numbers.

What are the benefits of Content Outreach?
Regardless of the size of your business, Content Outreach can be powerful for increasing your brand awareness, improving search rankings and ultimately, selling more products. Your business needs a professional, strategic, performance-focused digital presence to gain the attention of online journalists, industry experts and digital influencers.