Social networking site MySpace is thought to have gained an extra million users since it was sold by News International last year, according to an article published by New Media Age.
Formerly the most popular social media site, MySpace has been overtaken in recent years by the likes of Twitter, Facebook and LinkedIn – all of which are popular amongst social media marketing professionals.
However, since its acquisition by Specific Media and Justin Timberlake for $35 million, performance is thought to have improved – though the site continues to lose traffic.
Reports have suggested that the rise in users is down to MySpace’s decision to integrate with Facebook and Twitter. A new music player, launched in December, is also thought to have provided a boost.
Under the ownership of Specific Media and Timberlake, MySpace is expected to direct its focus towards music and entertainment – with a recording studio already in place at its London office.
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