Digital Marketing Blog

Explore our blog to learn what’s new in the world of digital marketing at ClickThrough.

Blog Articles We like to stay ahead of the digital curve

Our digital marketing blogs give you insights and useful information on SEO, PPC, paid social, content marketing, conversion rate optimisation, data-led design, digital PR and more.

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SEO News: The Benefits of Search Synergy

Zoe Clulow, one of our resident SEO Specialists, explores the latest news in the world of SEO in...

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The DPM Weekly News Update: Twitter Launches Professional Profile Test

In this week's DPM news update, Jack Fisher explores stories from Google and two of the major...

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Looking forward to 2022: Why is Zero Party Data becoming increasingly more important?

What is zero-party data, and why should you care? Macy Edwards shares why zero-party data is...

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What is CRO? (Conversion Rate Optimisation)

CRO is the process of optimising your site or landing page towards conversions. Find out more about...

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How to Plan Your Digital Marketing Export Strategy

Whether you're new to exporting or looking to grow your existing export footprint, proper planning...

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Why brands need to create different ads for each social media platform

Why is it important to create different ad assets for different social media platforms? In her...

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The DPM Weekly News Update: a big week for Google Ads changes!

This week in DPM's weekly news update, Harry Brooks covers some important updates from Google,...

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SEO News: Google Supports New Schema Mark-up For Education Sites

SEO Specialist Joe Wheeler takes us on a journey around the latest SEO news and studies in our...

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International Marketing News: Could 5G Improve Payment and Mobile Commerce Experience?

Head of International Marketing, Alison Booth returns with a weekly round-up of the need to know...

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Top 5 Recommended A/B Testing Tools

A/B testing lets you see what users engage with and make data-driven decisions. With a range of A/B...

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DPM News Update: Amazon reaches a 10% share of the US ads market

The DPM team are joining International and SEO in sharing the weekly news that's caught their eye!...

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