How to PPC: The Benefits of Using Modified Broad Match Keywords
Running a successful PPC campaign involves a lot of important elements.
Blog Articles We like to stay ahead of the digital curve
Our digital marketing blogs give you insights and useful information on SEO, PPC, paid social, content marketing, conversion rate optimisation, data-led design, digital PR and more.
How To Fix Auto Post Thumbnail on WordPress 3.4 (SEO-Friendly!)
Have your thumbnails gone missing since upgrading to WordPress 3.4? Are you using the Auto Post...
Life after the Penguin Update
Google's most recent update was launched to combat the apparent over-optimisation of websites.
Kogan 'a tax' IE7: Customers charged for using 'antique' browser
Australian TV retailer Kogan has introduced a 'tax' for customers using its site with Microsoft's...
IE10: Do Not Track plans cause web browser controversy
Saiqa Bi, ClickThrough Marketing’s paid search manager, looks at Microsoft’s plans for its new web...
How important is Google+ to your future marketing?
We’re asking this question since we’re approaching the first anniversary of the initial...
How to PPC: The Importance of Utilising URL Tracking in Google Analytics
We have a running in-joke in the ClickThrough Marketing office, between the content team and our ...
Meet Saiqa Bi, the newest addition to ClickThrough’s PPC team
We sat down with Saiqa Bi, ClickThrough’s new paid search manager, to chat about her new role. We...
Is A/B Testing a Part of Your Marketing Strategy?
Ask any business at the top of its sector how it got there, and the answer will invariably involve...
Microsoft Bing revamp turns search into a social experience
Microsoft's search offering, Bing, has undergone another revamp. And with a huge focus on social,...
LinkedIn buys SlideShare for $119m
Business networking site LinkedIn has acquired the team behind popular content sharing platform...
