Digital Marketing Blog

Explore our blog to learn what’s new in the world of digital marketing at ClickThrough.

Blog Articles We like to stay ahead of the digital curve

Our digital marketing blogs give you insights and useful information on SEO, PPC, paid social, content marketing, conversion rate optimisation, data-led design, digital PR and more.

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Kogan 'a tax' IE7: Customers charged for using 'antique' browser

Australian TV retailer Kogan has introduced a 'tax' for customers using its site with Microsoft's...

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IE10: Do Not Track plans cause web browser controversy

Saiqa Bi, ClickThrough Marketing’s paid search manager, looks at Microsoft’s plans for its new web...

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How important is Google+ to your future marketing?

We’re asking this question since we’re approaching the first anniversary of the initial...

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How to PPC: The Importance of Utilising URL Tracking in Google Analytics

We have a running in-joke in the ClickThrough Marketing office, between the content team and our ...

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Meet Saiqa Bi, the newest addition to ClickThrough’s PPC team

We sat down with Saiqa Bi, ClickThrough’s new paid search manager, to chat about her new role. We...

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Is A/B Testing a Part of Your Marketing Strategy?

Ask any business at the top of its sector how it got there, and the answer will invariably involve...

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Microsoft Bing revamp turns search into a social experience

Microsoft's search offering, Bing, has undergone another revamp. And with a huge focus on social,...

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LinkedIn buys SlideShare for $119m

Business networking site LinkedIn has acquired the team behind popular content sharing platform...

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If Content Is King, Fresh Content Must be Some Form of Deity

As Google rolls out another wave of significant changes with the inevitable fall-out, many site...

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Quality SEO recognised, spam gets boot in latest Google update

Internet marketing companies and search engine optimisation experts are poring over their websites...

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Paid Search Advertising Rumoured for Foursquare Integration

The location-based social networking service Foursquare is thought to be working on the...

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