Podcast: 2022 Year in Review

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For the final episode of 2022, Chris and Olivia take The Assorted Digital Ramblings Podcast back through the turbulent events of the past year - from war to the rise in AI.

War, Recession and the impact on marketing

The latest episode of The Assorted Digital Ramblings podcast sees hosts Chris and Olivia forgo a guest as they wade through the past year, looking at how various things have impacted the marketing industry.

There's talk about the death of Queen Elizabeth, the UK's government instability, strikes, and even the Lionesses' summer win.

The pair walk backward through the annual events, starting with the recently concluded Winter World Cup.

Episode 15: Reviewing 2022

Are you looking to listen to a podcast about Digital Marketing? The Assorted Digital Ramblings podcast is here to help. You can find Episode 15 and our entire back catalogue on all of the major podcasting platforms or our podcast home

Listen to the latest episode using the embedded player below - or ask your smart speaker to play us instead.

Episode 15 TImestamps

If you want to hear about something particular in the latest podcast episode, we've prepared timestamps so that you're able to navigate through with ease.

00:00 - Introduction

03:00 - The Winter World Cup

04:20 - Does team performance have an impact on spend?

07:00 - Peak and Black Friday

08:30 - Was Black Friday a success?

14:00 - Noticing impacts ahead of peak

15:00 - Striking in the UK and impact on marketing

21:00 - Elon Musk's purchase of Twitter

22:00 - Businesses pulling back on advertising

26:00 - Will Twitter become less prominent for paid social?

28:20 - The Cost of Living Crisis

29:20 - Impact of the Cost of Living on marketing

33:00 - Cost of Living has brought automation to the fore

36:00 - Looking on the bright side

38:25 - UK Government instability and economic impact

40:00 - The Death of Queen Elizabeth and the reactive marketing response

43:00 - UK heatwave and the Lionesses roaring to success

49:00 - The invasion of and war in Ukraine

50:00 - Consuming war via Social Media and shorts

54:00 - The rise of AI services on the Internet

55:00 - How useful is AI and is it the future?

57:00 - The growth of short video

1:00:22 - Reflecting on a year of The Assorted Digital Ramblings

1:02:40 - Marketing predictions and general predictions for 2023

1:06:20 - Favourite Christmas songs

1:07:30 - Outro

The Assorted Digital Ramblings Podcast Returns in 2023

It might be the end of the year, but it's certainly not the end of the podcast! We'll be back in 2023 with a range of exciting topics and incredible experts. Make sure you're subscribed or following us on your favourite platform so that you don't miss us!

If there's anything mentioned in this episode that you'd like to discuss further - or perhaps you'd like your own branded podcast for your business, you can get in touch.

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