We caught up with our newest PPC Specialist, Mollie Way, to find out more about her CTM experience so far...
When did you join ClickThrough?
What does your role at ClickThrough involve?
My role involves managing and optimising clients’ PPC and paid social accounts in order to meet their KPI’s and objectives.
What's your background?
I’ve worked in marketing for four years after getting into the industry through a digital marketing apprenticeship. I love all things social and search (paid of course!), so have been involved in this kind of activity across a broad range of clients. I’ve also got plenty of experience of account management, which I gained through my previous role.
What do you love about your role at ClickThrough?
I love the opportunity to work across a wide range of clients, offering innovative ideas and ways to improve performance across their PPC and social accounts.
What do you like about ClickThrough and its culture?
I really love the family feel at ClickThrough and how welcome they’ve made me feel after my first week. I’m looking forward to getting to know everyone and working closely with the DPM team.
If you hadn’t gone into marketing, what would your other career option be?
I grew up wanting to be a world-famous fashion designer, but soon realised after a year studying fashion that at university that I was not cut out for that life.
If you could trade places with any other person for a week, who would it be and why?
Probably Banksy. I’d love the mystery of no-one knowing who I am.
What do you do in your spare time?
I’m a really keen gym goer and love all things weight training and fitness. I love being outdoors and walking, I’m a huge fan of dogs and I love travelling to and exploring new places. I also really enjoy cooking – and finding new places to eat when I can’t be bothered to cook!
We're delighted to welcome Mollie on board and know her PPC knowledge will be highly valued by our clients. Get in touch today to find out how our PPC services could help your product today.