Tag Archives: American Express

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Twitter rumoured to be working on brand page changes

Rumours are circulating that Twitter is working on e-commerce, contest and sweepstake features for brand pages on the micro-blogging site, according to an article published by Ad Age. Brand pages, which launched in December, have become extremely popular with businesses looking to conduct social media marketing campaigns on the site, despite initial scepticism from some […]

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Twitter unveils self-service ad platform in the US

Micro-blogging site Twitter, in partnership with American Express, has launched a new self-service advertising platform, aimed at small businesses, according to an article published by New Media Age. Operating in a similar way to Google AdWords, Twitter’s self-service ad platform will allow users to control various aspects of the ad – location, spend and text […]

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