Tag Archives: mobile ads

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SEO News Roundup: Interstitial Ad Penalty Arrives

Tom Williams runs through this week’s SEO news, including new mobile penalties, confirmation Google is still sending out manual actions post-Penguin, and more. Intrusive Interstitials Penalty Rolls Out Having released a statement forewarning its arrival back in August 2016, Google confirmed the roll out of the intrusive interstitials penalty on 10 January. The penalty is designed…

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How To Get Mobile Ready with Mobile Preferred Ads

As we count down the days until the post-Christmas sales mayhem begins it’s worth making sure you are ready for the surge in search volume across all devices, advises Anisha Birdi. Online shopping is available 24 hours a day and you have the freedom to shop from any location at your fingertips (providing there is…

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New Report: UK Mobile Advertising Spend Set To Top £1 Billion in 2013

The UK’s mobile ad spend is set to pass the £1 billion mark this year according to a new report. The eMarketer report also predicts Twitter will earn £43.6 million in UK ad revenues alone this year. In the report, eMarketer estimates mobile advertising in 2013 will have sky-rocketed by 126.1% compared to the figures […]

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Google Mobile Ad Revenue Forecast To Hit $8.8bn in 2013

New figures released by digital marketing research company, eMarketer, have  forecast that Google is expected to generate $8.8 billion from its mobile ads. The figure takes commission the amount of commission the search engine giant will have to pay its ad partners, and represents a staggering 92 per cent increase on the amount it generated […]

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Facebook mobile ad launch in the pipeline?

Popular amongst social media marketing professionals, Facebook is set to capitalise on the growth in Internet usage on mobile devices (such as smartphones and tablets) by launching mobile adverts, according to an article published by New Media Age. Although Facebook has significantly expanded its presence on mobile devices in the past year, it has yet […]

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