SEO Housekeeping for the New Year
Our Head of SEO, Jade Coleman outlines our top 6 regular website technical checks for the New Year.
Blog Articles We like to stay ahead of the digital curve
Our digital marketing blogs give you insights and useful information on SEO, PPC, paid social, content marketing, conversion rate optimisation, data-led design, digital PR and more.
PPC News Roundup: Customer Match Targeting Gets An Upgrade
Rachel PooleandSarah Kempoutline paid search news including an upgrade to AdWords’ Customer...
Reach Performance Goals With Bing Ads’ Improved Bid Adjustment Controls
Bing Ads’ new improved controls for bid adjustment offer enhanced methods within the process of...
SEO News Roundup: Longer Meta Descriptions Recommended
Tom Williamsexplores the latest SEO news, including Google’s recommendation for longer meta...
Web Development “Fails” That Affect SEO Performance
Our Head of SEO, Tom Williams,highlights some common Web Development Fails that affect SEO...
SEO News Roundup: Character Extension For Google Search Results Snippets
Tom Williamsdetails the latest SEO news, including Google’s character extension for search results...
Warming Up Cold Leads – B2B Edition
Ways in which you can reach out to your “cold” leads, and the processes you can go through to...
ClickThrough Raises £590 For Diabetes UK
Last month, the ClickThrough Marketing team played a mixed netball match to raise money for...
PPC News Roundup: Google Shopping Ads Enhanced With New Features
Rachel PooleandSarah Kempdetail the latest PPC news, including new features that enhance Google...
SEO News Roundup: Google Warns Webmasters Against Misleading Event Markup
Tom Williamsoutlines the latest in SEO news, including Google warning webmasters of event markup...
Web Dev News Roundup: Google Developers Release Spatial Audio Kit
Zoe Adkins runs through this month’s Web Dev news, including a spatial audio kit release from...
SEO News Roundup: Parameter Handling For HTTPS Migration
Tom Williamsbrings you the latest SEO news, including parameter handling for HTTPS migrations.
Top Tips For Phasing Your PPC Budget
Do you plan your PPC budgets effectively? Do you consider when consumers are in the research stage?
SEO News Roundup: Google’s Panda and Penguin Still Receiving Tweaks
Tom Williams brings you the latest in SEO news, including changes to Google’s Panda and Penguin...
What Do We Know About Google’s Mobile-First Index?
Our Technical SEO Specialist Tom Williams takes us through Google’s change to the way it indexes...
SEO News Roundup: Google Not Moving Sites That Aren’t Mobile-First Index Ready
Tom Williams brings you the latest SEO news, including sites not being mobile-first index ready.
REMINDER: 2 Weeks Until Black Friday 2017
Black Friday is exactly 14 days away. How prepared are you?
Singles' Day - A Global Shopping Event
Debbie Bissell and Jed Brookes-Lewis talk us through the ins and outs of this global shopping event.
PPC News Roundup: AdWords’ Showcase Ads Display Collections
Rachel Poole and Sarah Kemp detail the latest Paid Search news, including more about Showcase Ads.
How To Avoid Getting Tripped Up By Google AdWords
Have you had a slip or trip at work with Google AdWords?
SEO News Roundup: Why Pruning Content Is Actually A Valid Process
The latest in search engine optimisation news, including why you should consider ‘pruning’ your...
Showcase Ads – Our Thoughts So Far
Adam Kilby runs through some key statistics we’ve come across since this release.
CRO News Roundup: The Art of Emotional Persuasion
Richard Chapman rounds up the latest in CRO advice, including the art of emotional persuasion, ways...
Why Aren't More Businesses Using CRO?
Conversion rate optimisation (CRO) should have great appeal across different types of businesses.
SEO News Roundup: Mobile-First Index Is Live Forever
Tom Williams brings you the latest in search engine optimisation news, including more information...
Maximise Clicks With Bing Ads’ New Automated Strategy
Bing Ads recently announced the full rollout of its new automated bid strategy, which is designed...
What Can You See With Google’s Lighthouse?
Zoe Adkins explores Google’s Lighthouse; an automated tool that allows users to gauge the quality...
PPC News Roundup: AdWords Report - How Many Days To Conversion?
Rachel Poole and Sarah Kemp detail the latest in paid search industry news, including AdWords’...
SEO News Roundup: Google Mobile-First Indexing Underway
Tom Williams brings you the latest in search engine optimisation news, including Google’s...
Don’t Miss Out On The Most Important SEO Industry Updates
Do you eat lunch at your desk? It’s time to grab your sandwiches, soups and salads and join us for...
Web Dev News Roundup: Google’s Mobile Web Specialist Certification
Zoe Adkins runs through this month’s Web Development news, including a new Google certification for...
Pssst… 7 Secret e-Commerce Tactics Your Competitors Are Using
Ian Boyden spills the beans on seven secret e-commerce tactics that your competitors are using...
PPC News Roundup: A Visual Refresh For The New AdWords Interface
Rachel Poole and Sarah Kemp detail the latest in paid search industry news, including new features...
Increase Conversions With Our Next Webinar
Discover Conversion Rate Optimisation best practices for maximising checkout experiences, and...
SEO News Roundup: Google Gone Wild – Mobile-First Index In Live Search Results
Tom Williams brings you the latest in search engine optimisation news, including Google testing its...
Key Takeaways From Our SEO Webinar
Tom Williams recently hosted our September SEO webinar. We caught up with him to find out more...
10 Questions To Ask Yourself During The ROI Forecasting Process
When done well, forecasting can help businesses recognise the achievability of their strategies and...
How Google Shopping Makes A Huge Difference To e-Commerce Growth
Did you know more than half of e-commerce budgets are spent on Google Shopping? Discover more about...
PPC News Roundup: Snapchat Ads From Burger King and Sainsbury’s
Rachel Poole and Sarah Kemp detail the latest in paid search industry news, including Snapchat Ads...
Impacts of Apple’s Intelligent Tracking Prevention
As part of the new Safari update, Apple has released Intelligent Tracking Prevention (ITP), a new...
SEO News Roundup: Google’s Mobile-First Index Recommendations
Tom Williams brings you the latest in search engine optimisation news, including Google’s...
1 Year Since Penguin Went Real Time – What Have We Seen?
It’s been a whole year since Google released its Penguin 4.0 real time algorithm. Our Head of SEO ...
Stay In The Loop With Our Next SEO Webinar
Catch up on the latest SEO industry movements, brought to you in our exclusive webinar with SEO...
Kenshoo Wins With Exciting New Rollout To Support Amazon Marketing Services
There’s been some magic happening behind the scenes at Kenshoo. Now, our bid management platform...
ClickThrough’s Latest Webinar Win
Richard Chapman recently hosted our CRO webinar. We caught up with him to find out more about the...
PPC News Roundup: Automated Ad Suggestions Round Two
Rachel Poole and Sarah Kemp detail the latest in paid search industry news, including a refresh for...
Increase Transactions With An Optimised Checkout Experience
Richard Chapman details the fundamentals of optimising your checkout experience with CRO best...
‘Tis The Season For Paid Search Success
We recently caught up with our new Head of Paid Search, Ian Boyden, to discover his top tips for...
SEO News Roundup: Search Console Open To Further Testers
Tom Williams brings you the latest in search engine optimisation news, including Google’s Search...
Findings From Our August SEO Webinar
Tom Williams recently hosted our August SEO webinar. We caught up with him to find out more about...
CRO News Roundup: Maximise Sales With Cognitive Biases
Richard Chapman rounds up the latest in CRO advice, including how to sell more with cognitive...
Join Us For Our Upcoming CRO Webinar
Want to discover proven techniques that compel your customers to take action? Learn how to...
Introducing ClickThrough’s New SEO Account Director
We are pleased to announce that Jordan Moxham has been promoted to SEO Account Director. Find out...
PPC News Roundup: Optimise Site Performance With AdWords’ New Feature
Rachel Poole and Sarah Kemp detail the latest in paid search industry news, including AdWords’ new...
Web Dev News Roundup: Total Eclipse Experience With Google
Zoe Adkins runs through this month’s Web Development news, including how Google gave people the...
Join Us For Our August SEO Webinar
Looking to stay up to date with current SEO news and maintain your website's visibility? Then join...
Introducing ClickThrough’s New Head of HR & Business Operations
We are pleased to announce that Michelle Plowman has been promoted to Head of HR & Business...
Bing Can Now Forecast Conversion Impacts For You
Bing Ads underwent a major change between July and the start of August – now, Bing advertisers with...
SEO News Roundup: Latest Google Test Sees Q&As in Local Results
Tom Williams brings you the latest search engine optimisation news, including Google’s latest Q&A...
PPC News Roundup: Local Packs Get Ad Tag Placement Test
Rachel Poole and Sarah Kemp detail the latest in paid search industry news, including Google’s...
Introducing ClickThrough's Paid Search Account Manager - Jed Brookes-Lewis
Jed Brookes-Lewis joined ClickThrough in February 2017. We caught up with him to find out how he's...
SEO News Roundup: Aligning Technical and Non-technical SEO
Tom Williams brings you the latest search engine optimisation news, including how to align...
Introducing ClickThrough’s New Head of Paid Search
We are pleased to announce that Ian Boyden has been promoted to Head of Paid Search. Find out more...
Introducing ClickThrough’s New Director of Client Strategy and Retention
We are pleased to announce that Zoe Bates has been promoted to Director of Client Strategy and...
Black Friday 2017 - Quick Wins To Deploy In Your PPC Strategy Now
Make the most of this year’s Black Friday retail bonanza with a paid search campaign that is fully...
CRO News Roundup: Is Your Navigation Menu Harming Conversion Rates?
Richard Chapman rounds up the latest in CRO advice, including how navigation menus can influence...
PPC News Roundup: AdWords’ New Interactive Option With Call Bid Adjustments
Rachel Poole and Sarah Kemp detail the latest in paid search industry news, including AdWords’...
SEO News Roundup: Farewell to Google Instant Search
Tom Williams brings you the latest search engine optimisation news, including the departure of...
SEO News Roundup: New Look Unveiled For Google Search Console
Tom Williams brings you the latest search engine optimisation news, including a new version of...
SEO News Roundup: Another Google Search Algorithm Update?
Tom Williams brings you the latest search engine optimisation news, including another potential...
ClickThrough First in the World to Uncover Magento 2 Bug
New platform, new challenges. And new solutions, thanks to our quick-thinking web development team....
SEO News Roundup: Confusion Around Latest Google Update
Tom Williams brings you the latest search engine optimisation news, including confusion in the SEO...
PPC News Roundup: AdWords New Headline Creator
Rachel Poole and Sarah Kemp detail the latest in paid search industry news, including AdWords...
CRO News Round Up : Data – A Powerful Tool in Conversion Strategies
Richard Chapman rounds up the latest in CRO advice, including how data can be used to influence...
SEO News Roundup: Free The Featured Snippets
Tom Williams brings you the latest search engine optimisation news, including a stop on featured...
PPC News Roundup: Google AdWords Launches ‘Maximise Conversions’
Rachel Poole and Sarah Kemp detail the latest in paid search industry news including Maximise...
ClickThrough Marketing Nominated in RAR Digital Marketing Awards 2017
ClickThrough Marketing has been nominated in the RAR Digital Marketing Awards 2017 for our work on...
CRO News Roundup: Conversion-Centred Design That Persuades Users
Richard Chapman rounds up the latest in CRO advice, including the importance of conversion-centred...
SEO News Roundup: Google Tests Personal Search Filter
Tom Williams brings you the latest search engine optimisation news, including Google’s personal...
SEO News Roundup: Introducing Google Lens
Tom Williams brings you the latest search engine optimisation news, including the unveiling of...
SEO News Roundup: Google Tests New AMP UI Features
Tom Williams brings you the latest search engine optimisation news, including tests on new AMP...
SEO News Roundup: Fred Wasn’t The Only Update
Tom Williams brings you the latest search engine optimisation news, including more on the Fred...
Getting the Right Balance of Paid, Owned and Earned Media
Dr. Dave Chaffey details the need for 'always on' media and how to reach users at each stage within...
ClickThrough Marketing Now Official AdRoll Partner
ClickThrough Marketing’s Paid Search team continue their commitment to innovation and...
SEO News Roundup: Questions of an Update Arise After Changes to Link Spam Targeting
Tom Williams brings you the latest news from the world of SEO, including changes to link spam...
SEO News Roundup: Webmasters Highlight Potential Google Update
Tom Williams runs through this week’s search engine optimisation news, including details of a...
5 Paid Search Tactics Ecommerce Experts Must Engage With In 2017
Paid search specialist Ian Boyden takes a look back at what was new in 2016 and what to expect in...
PPC News Roundup: Google Announces Ad Extension Updates
Rachel Poole and Sarah Kemp detail the latest in paid search industry news including Google...
SEO News Roundup: Interstitial Ad Penalty Arrives
Tom Williams runs through this week’s SEO news, including new mobile penalties, confirmation Google...
SEO News Roundup: Google Confirms It Does Not Manually Control Traffic Patterns
Tom Williams breaks down all the latest news from the world of SEO, including protocols on how to...
PPC News Roundup: Amazon Tests PLAs on AdWords
Sarah Kemp and Rachel Poole detail the latest in paid search news, including Amazon’s use of PLAS,...
How to Use AMP for WordPress to Improve Website Performance, User Experience & Rankings
Want to know how accelerated mobile pages could help improve your website performance? Matt Hitches...
